Alfredo Alicbusan - Design & Marketing
The design portfolio of Alfredo Alicbusan, providing design and marketing services based in San Diego, CA.
Design & Marketing Solutions
Congrats, You Found Me!
I’m Fred. I am an experienced creative leader with 17 years in graphic design, art direction, and marketing management. I have a proven track record in developing and implementing visual communication solutions for sales & marketing, customer engagement, brand development, and other use cases.
Portfolio Samples
Design & Marketing Services
ADVERTISING
Advertising:
Effectively communicate your message to a target audience. From traditional methods to cutting-edge digital strategies, discover the diverse avenues available for promoting your products and services.
Digital Marketing:
Explore strategies like social media marketing, content creation, email marketing, and search engine optimization to enhance your online presence and connect with a broader audience.
PPC (Pay-Per-Click):
These strategic campaigns aim to drive targeted traffic to your website, offering a measurable and cost-effective way to increase brand visibility and conversions.
SEM (Search Engine Marketing):
SEM combines paid advertising with strategic optimization, ensuring that your brand appears prominently in search engine results for relevant queries.
SEO (Search Engine Optimization):
A critical component of digital marketing. Explore strategies to enhance your website's visibility on search engines, driving organic traffic, improving online presence, and lowering the cost of your PPC spend.
BRANDING
Branding:
Branding services encompass logo design, color schemes, and messaging strategies to establish a unique and memorable presence in the market.
Illustration:
Discover how custom illustrations can enhance branding, captivate audiences, and convey complex ideas in a visually appealing manner.
Merchandising:
Incorporate elements of your brand that resonate with customers on items like sweatshirts, drink tumblers, phone cases, and other merch to strengthen your customer engagement even further.
Packaging:
Packaging services go beyond aesthetics, incorporating functionality and brand identity to create compelling and marketable product packaging.
PRINT & VISUAL MARKETING
Brochures:
These tools combine engaging content with eye-catching design to provide a comprehensive snapshot of products, services, or company information.
Catalogs:
Show off your entire product lineup with a single document designed to make things easy for your customers to order with detailed product photos and descriptive copy.
Flyers:
These marketing tools provide key information in an easily digestible format, making them ideal for promoting events, sales, or product launches.
Infographics:
Graphic icons used to present complex data into easily understandable visuals, making them an invaluable tool for marketing communication.
Motion Graphics:
Explore the fusion of animation and design to create compelling narratives and captivate viewers across various digital platforms.
Photography:
High-quality visuals are essential for marketing success, and photography plays a crucial role in conveying authenticity and building brand credibility.
Photo Editing:
From retouching to color correction, these services ensure that your visuals meet the highest standards of quality and consistency.
Sell Sheets:
These concise documents highlight key product or service features, providing sales teams and customers with essential information in a visually appealing format.
Videography:
From promotional videos to brand narratives, videography captures the essence of your brand and engages audiences through compelling visuals.
Video Editing:
Polish your video content to perfection. We enhance visual appeal, maintain storytelling flow, and ensure that your video content effectively communicates your brand message.
DIRECT COMMUNICATION
Direct Mail:
Target specific demographics with tailored messages, creating a tangible connection between your brand and potential customers.
E-mail:
Build relationships and drive conversions. Explore strategies for effective email campaigns that engage subscribers and promote brand loyalty.
SMS (Texting):
SMS marketing is a cost-effective way to engage your audience and have high engagement rates. Useful for your customers that want to receive news, coupons, promotions, and other messages via text.
SOCIAL MEDIA
Social Media UGC (User-Generated Content):
Connect with your audience with photo and video content made for platforms like Facebook, Instagram, TikTok, and X with paid and non-paid advertising to build brand awareness, engage followers, and drive conversions.
EVENT/EXHIBITION/OUTDOOR
Tradeshow Exhibit:
From booth design to interactive displays and schwag items, these services ensure that your brand stands out in a crowded exhibition space.
OOH (Out-of-Home):
From billboards to transit ads, OOH services provide strategic placements to maximize visibility and leave a lasting impression on potential customers.
UI/UX
UI Development:
Interface designs for website visitors and app users, enhancing overall user satisfaction and loyalty through a systematic approach developing a unified and scalable design system.
UX Development:
Ensure customers have pleasant, reliable, and usable experiences with your website or app with research-based wireframes, mock-ups, and prototypes.
ONLINE PRESENCE
Websites:
Ensure that your online presence aligns with your brand identity and effectively communicates your message.
Landing Pages:
Customize your website content even further with web pages designed specifically to integrate with your multi-channel marketing campaign and reach the target audience.
E-Commerce:
Give customers an easy way to purchase your products directly with opportunities to upsell and establish subscription orders for reoccurring revenue.